Can I do my own SEO?
The simple answer is YES a small business maybe able to carry out your own SEO or at least help with the SEO of their website.
In a nutshell, as a website owner, you want to get good quality websites to link to your site. There are several ways to do this such as writing PR articles, link exchanges or even writing on forums where you have your website as a clickable link in your signature. I am more than happy to give advice to my customers on this as it has a large impact on your search engine result.
Once your website has been built you can be proactive and start marketing your website. The most beneficial action a business owner can take is getting other websites to backlink to there own. By back linking I mean make one website point at another. When backlink you can also put a few words about your website. For example, Small business web design links to my website and describes the key elements of my business.
Back linking to your website will have the greatest effect of any of the other SEO elements
Search engines love fresh content. By having a blog integrating into your website you can get potential customers interested in what you do and also keep the contents fresh. A blog allows the business user to type in any information they like and other people can comment on or follow this information. It is not only a good way to keep in contact with potential customers but is also great for search engines.
